Recent content by raito

  1. R

    A/B testing (experimentation) question

    I am new to A/B testing and experimentation. I have 2 questions. Any help is appreciated. Question 1: I need to test 3 versions A, B and C. My first option is to run A vs B and the winner vs C. Another option is to run A vs B vs C. What things should I consider when comparing these approaches...